Quality clothing and footwear for all walks of life.

Who We Are :
We’re a team of nice people, not salespeople. We are helpful, not pushy. Our motto is “Outfitters for Active People” so we hire active, friendly, outgoing people. Our shop is full of energy and positivity.

We are committed to growing our employees. Some of our youngest employees handle accounting and purchasing tasks. We take input from our entire team regrading the products we represent. Our culture allows us to recruit the best talent in West Michigan – it’s not uncommon for us to have sibling, cousins, or mother-daughter combinations on the sales floor at the same time. If our team is recruiting their friends and family, we’ve provided a great environment!


What We Represent :
From our first day of business we’ve carried Patagonia. We admire their passion of the outdoors and commitment to using business to protect the environment. We love supporting tine, family-owned, Michigan based brands because that’s who we are! We currently have more than 20 Michigan brands on our sales floor!

We ask the following 5 questions before we bring an item into our shop:
Would we use or wear the product?
Is this an authentic item or has it been inspired by another company?
Is the company local? Charitable? Environmentally conscious?
Have our customers mentioned or requested the brand?
Does our team love this product or the mission of the company?



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